PPILOW

Poultry and Pig Low-input and Organic production systems' Welfare
PPILOW

Communication campaign

2024

  • Meeting in Torino (Italy, 20th May 2024) with chefs from the Slow Food Alliance network in Piedmont to disseminate model of animal husbandry according to the principles of one welfare/PPILOW and promote the sustainable meat campaign.
  • Meeting in Casalecchio (Italy, 4th March 2024) with chefs from the Slow Food Alliance network in Emilia Romagna to disseminate model of animal husbandry according to the principles of one welfare/PPILOW and promote the sustainable meat campaign.
  • Meeting in Marino (Italy, 16th January 2024) with chefs from the Slow Food Alliance network in Lazio to disseminate model of animal husbandry according to the principles of one welfare/PPILOW and promote the sustainable meat campaign.

2023

  • National meeting in Arezzo (Italy, 27th November 2023) with chefs from the Slow Food Alliance network to disseminate model of animal husbandry according to the principles of one welfare/PPILOW and promote the purchase and consumption of sustainable meat.
  • Meeting in Milan (Italy, 13th November 2023) with chefs from the Slow Food Alliance network in Lombardy to disseminate model of animal husbandry according to the principles of one welfare/PPILOW and promote the purchase and consumption of sustainable meat.
  • INRAE and ITAVI participated to the Fête de la Science:L’éclosion à la ferme… pour limiter les perturbations postnatales des Poussins in Nouzilly (France, 14th – 15th  October 2023).

2022

  • SlowFood: During the international Terra Madre/Salone del Gusto event organized by Slow Food in Turin, from 22 to 26 September 2022, an Educational space “Education Garden” was created; the space included graphics, images, texts, projection of video of the PPILOW project (in Italian and English). Visitors could learn, with the help of some educators involved, about the characteristics of a poultry farm that respects animal welfare (according to One Welfare principles), learn about the existence of PPILOW apps to evaluate aw, understand the value of poultry biodiversity. The aim was to stimulate visitors to review their meat consumption, reducing it, and modify their purchasing choices to encourage them to consume meat and eggs from organic, free-range, more sustainable and animal-friendly farms. A dossier with in-depth content was subsequently uploaded online in the PPILOW space on the slow food website. Moreover, during Terra Madre event (22 September 2022), the conference “Pigs and poultry: how can we improve their welfare?” with other partners was held to illustrate the steps of the project.